Brand ID
Branding Design
The brand and logo of your practice, clinic or pharmacy and of course your personal branding, is an important business asset, which must be imprinted in the mind of each of your patients.
What is a Brand?
The brand and logo is the identity of your practice, your clinic, but also your personal scientific and professional entity, in the medical field. The medical brand is your unique way of introducing yourself to today's informed healthcare consumer public. Brand and logo is much more than a brand, a logo and some labels. The brand and logo must exude a sense of recognition and credibility, which will lead to the attraction of new patients.
Medical Branding as a Marketing Tool
Medical branding is nowadays a cutting edge marketing strategy in the field of health.
Main reasons for this are:
- Well-informed healthcare users, who look for information as well as patient reviews online.
- The many healthcare options that patients now view on their screens.
- The fact that the health field is perhaps the only one, that those who are active in it must invest in building trust with their patients.
The role of Brand Design
Building a strong medical brand and effective personal branding involves many things, starting with your website and ending with the way your employees treat patients.
The role of branding design is important in the visual identity of your practice or clinic in matters such as:
- The design of your logo or brand.
- The combination of colors to be used in the brand and logo.
- The design elements that complete the image of the logo and make you stand out from your competitors.
Health Sector and Design
Branding design for the medical field presents particularities, which you can discuss with our partners.
For Example:
- The graphics must be attractive without straying from the medical style.
- The style and type of font to be used expresses the style of the practice.
- Simplicity, purity and elegance are basic rules for a successful result.
The strong medical Branding wins!
A strong medical brand:
- It strengthens the trust between patient and doctor
- It increases the chances of attracting patients-customers against your competitors.
- Attracts more patient-clients, without proportionally high costs.
- It makes a significant percentage of customers appear willing to pay a little more and buy services more often.
We are here to grow your practice
- info@topmedical.gr
- Leof. Kifisias 72, Athina 115 23
- 21 5215 3205
Grow your Practice today!
Contact us to discuss the needs of your clinic and to guide you throughout the course of its development.
English 
Ελληνικά 